As more and more customers are making the shift from snail mail to online shopping, it’s high time that you understand that you must start getting virtual terminal merchant services for your pharmacy business. For several customers, it has already become the norm that they need to have the online payment options, while in several other cases, it’s preferable. According to a 2017 report, almost 56% of bills were settled online across the globe. In fact, the payments that are made using credit cards have doubled over the last six years.
When it comes to consumers, the option to pay the bills online would convert into less time and tension when compared to the other conventional payment methods. On the other hand, when it comes to merchants, the idea of accepting online payments is nothing less than daunting. They get several questions about pharmacy payment gateway and virtual terminal credit card processing. What they need to understand here is that with the right service provider, the benefits of accepting online payments will outweigh the problems for sure!
Accepting payments online would convert into less time waiting over the telephone for your customers to call in, less time wasted driving to and fro to the banks, and more time for you and your employees to concentrate on growing your business. In addition, if you work with a virtual terminal merchant services provider who uses robust technology for online payments then accepting payments online will be just as easy as a copy and paste job.
Now, look at the ways to accept payments from your customers online here:
Payment Link:
One way to streamline the virtual terminal credit card processing with the customers is to use the payment link. An online payment link will provide the customers with the simplest way to send a payment in a secured manner.
If you’re already sending online payment requests to your pharmacy customers through e-mails or invoices via accounting software then you can just include the payment link generated in your pharmacy virtual terminal. In this, you will have the option to select a fixed amount for the customers to make a payment, or you can leave the amount field blank, thereby, enabling the customers to use the same payment link each time they make a payment online.
The payment link can be easily copied and pasted by the customers, which will then direct the customers to a PCI-compliant page to make their payment in a secure way. Being a pharmacy merchant, payment link is a simple yet secure way to accept payments online.
Payment Button:
Most often, a website will be a great way for the businesses when it comes to accepting payments or generating sales outside of the business hours. But, some merchants think that accepting payments through the websites would need a full-fledged e-commerce platform. Investing in a complete e-commerce platform is not possible for all. An e-commerce platform will be ideal whenever you have several products and variations in the product catalog. In other cases, you will need a simpler solution.
With a virtual terminal for pharmacy, you can easily generate a payment button to enable the customers to make online payments. All you need to do is to copy the HTML code for the payment button and paste it onto your website. Yes, it’s as easy as this! Whenever a customer clicks the payment button, he/she will be redirected to a highly secure payment webpage, wherein they need to enter the payment information.
Offering a simpler payment button on the website will empower your customers to make their payments in their convenient time when at the same time saving your productive time, thus allowing you to concentrate on other business matters.
For more information on the ways to accept payments online, contact us here!
